The National Film Archive of India (NFAI) has launched the competition to crowdsource logo and tagline for the prestigious National Film Heritage Mission (NFHM). The NFAI seeks to crowdsource entries for the logo and tagline through Government of India’s MyGov portal and other social media platforms of the Ministry of Information and Broadcasting. The last date for submission of entries is October 20, 2015.
The best logo would attract the cash prize of Rs. 30,000 whereas tagline would attract the cash prize of Rs. 15,000. A panel of experts at NFAI would finalize winner of the said competition. The crowdsourcing of logo and tagline would enable Peoples’ participation in the implementation of the National Film Heritage Mission and preservation of our rich film heritage. The NFHM is a Mission Mode project launched by the Government of India with a total outlay of Rs. 597.41 Crore.
Objectives of NFHM
- To undertake film condition assessment of the film collection and to ascertain the left over life of the film.
- Preventive conservation of film reels.
- 2k/4k picture and sound restoration of select landmark feature films and shorts of Indian cinema and recording of new picture and sound inter-negatives of each film.
- Digitization of select feature films and shorts.
- Construction of state of the art archival and preservation facilities for preservation of material restored under NFHM.
- Training and Capacity building programmes.
- IT solution for effective implementation of NFHM.
