Magicbricks acquires Bengaluru-based Properji

Realty portal Magicbricks.com has acquired property analysis platform Properji.com for an undisclosed amount and plans to come up with reports for more than 10,000 projects in six metros that would help prospective buyers in taking right decision.

  • Properji.com, which started its operation in 2013, has presence in Bengaluru. The start-up provides detailed research to buyers and has prepared reports for about 100 projects.
  • Magicbricks.com has acquired Invact Technologies, which runs Properji.com.
  • Magicbricks.com is a leading realty portal and is owned by Magicbricks Realty Services Ltd which is a subsidiary of Times Internet Ltd. The portal has over 80,000 projects and over 1.2 million listings.
  • The acquisition would help Magicbricks to strengthen its consumer proposition by offering in-depth information and analysis of projects that help consumers to choose the project that best suits their needs.
  • As for Magicbricks, it is a realty portal and is owned by Magicbricks Realty Services Ltd which is a subsidiary of Times Internet Ltd.
  • Currently, the portal has over 80,000 projects and over 1.2 Mn listings.
  • Magicbricks with IIM Bangalore launched the Housing Sentiment Index.
  •  In this collaboration of two leaders from Academia and Industry- the co-branded “MB-IIMB Housing Sentiment Index”, is all set to capture the “buyer’s mood” on the real estate scenario in India

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